Driving Change: Empowering Women in Motorsports on International Women Drivers’ Day

As we gear up for International Women Drivers’ Day on June 24th, we shine a spotlight on the evolving role of women in motorsports. Our celebration is not just about cars; it's a powerful acknowledgment of women breaking barriers, both on the racetrack and in the automotive industry.

Survey Unveils Insights: In a recent survey led by Belgian analyst Candice Bouzendorff, we discovered some thought-provoking insights. Shockingly, 17.9% of respondents revealed they don't know any female motorsports drivers, and 28.5% support separate categories based on gender. Even more surprising, 29.6% are uncertain if women even work in motorsports.

Championing Diversity: Questioning the status quo, the survey explores opinions on why men and women should race separately. Diverse responses reveal a range of perspectives, from doubters claiming women lack interest to believers advocating for equal opportunities. Emilio de Villota, a former Formula 1 driver, asserts that women have a definite place in the sport, emphasizing the demanding physical, nutritional, and psychological aspects of modern motor racing.

Honoring Trailblazers: We pay homage to iconic women who have left an indelible mark on motorsports. From Teresa de Filippis, the first woman to race in Formula 1, to Lella Lombardi, the most successful woman in the premier class, their achievements echo through the history of the sport. The tragic loss of María de Villota reminds us of the courage it takes to break barriers.

Promoting Equality: The survey results affirm a call for change, with 82.1% of participants favoring women having their own championships. The idea is not just to increase visibility but to provide a platform for skill showcasing, fostering competition, and encouraging progression to higher categories.

International Women Drivers’ Day Significance: This day serves as a poignant reminder of the ban lift on women driving in Saudi Arabia in 2019, unlocking personal freedom and mobility for countless women. Today, women wield significant influence over car purchases and play vital roles in the automotive landscape.

Empowering Voices on Social Media: International Women Drivers Day is also a celebration of women expressing their opinions on cars across social networks. From Instagram to TikTok, women are influencing conversations not only on performance and safety but also on environmental awareness and the right to freedom of movement.

Reflection and Progress: Despite advancements, many women still face challenges. International Women Drivers’ Day invites reflection on the strides made and the work that lies ahead. This initiative by Women’s World Car of the Year emphasizes the importance of supporting women not just behind the wheel but in every aspect of their automotive journey.

In the spirit of empowerment and equality, let’s continue driving change and creating a future of sustainable mobility where every woman's contribution is valued and celebrated. Happy International Women Drivers’ Day!